The new rules of marketing & PR : [how to use news releases, blogs, podcasting, viral marketing, and online media to reach buyers directly], David Meerman Scott

The Resource The new rules of marketing & PR : [how to use news releases, blogs, podcasting, viral marketing, and online media to reach buyers directly], David Meerman Scott
Image
http://images.btol.com/ContentCafe/Jacket.aspx?UserID=III21&Password=BT0005&Return=T&Value=9781596592902&Type=L
Label
The new rules of marketing & PR : [how to use news releases, blogs, podcasting, viral marketing, and online media to reach buyers directly], David Meerman Scott
Title remainder
[how to use news releases, blogs, podcasting, viral marketing, and online media to reach buyers directly]
Statement of responsibility
David Meerman Scott
Instantiates
Publication
Copyright
Note
  • Compact disc
  • Subtitle from container
  • "Revised and updated with new sections on social media."
Capture and storage technique
analog electrical storage
Carrier category
audio disc
Carrier category code
  • sd
Carrier MARC source
rdacarrier.
Configuration of playback channels
unknown
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent.
Control code
414211058
Dimensions
4 3/4 in.
Dimensions
4 3/4 in. or 12 cm. diameter
Edition
Unabridged ; Rev. and Updated.
Extent
8 audio discs (9 hr., 30 min.)
Groove width / pitch
not applicable
Isbn
9781596592902
Media category
audio
Media MARC source
rdamedia.
Media type code
  • s
Other physical details
digital
Record ID
.b19075145
Special playback characteristics
digital recording
Specific material designation
sound disc
Speed
1.4m. per second (discs)
Tape configuration
not applicable
Tape width
not applicable
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