Bibliograph

Alpha dogs, the Americans who turned political spin into a global business, James Harding

Type

Label

Alpha dogs, the Americans who turned political spin into a global business, James Harding

Language

eng

Bibliography note

Includes bibliographical references (pages 233-234) and index

resource.biographical

contains biographical information

Index

index present

Literary Form

non fiction

Main title

Alpha dogs

Nature of contents

bibliography

Oclc number

176972226

Responsibility statement

James Harding

Sub title

the Americans who turned political spin into a global business

Summary

This is the story of two men who served as backroom strategists on every presidential contest from Richard Nixon to George W. Bush. David Sawyer was a New England aristocrat with dreams of becoming a filmmaker; Scott Miller, the son of an Ohio shoe salesman, had a knack for copywriting. Unlikely partners, they became a political powerhouse, directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple. The men of Sawyer-Miller were a small but extraordinary group who invented an American style of political campaigning and exported it around the world. Theirs is a story full of office intrigue, fierce rivalries, and disastrous miscalculations. And it is the tale of how world politics became American, and how American business became political.--From publisher description

Classification