Coverart for item
The Resource Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs, Craig Stull, Phil Myers & David Meerman Scott

Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs, Craig Stull, Phil Myers & David Meerman Scott

Label
Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs
Title
Tuned in
Title remainder
uncover the extraordinary opportunities that lead to business breakthroughs
Statement of responsibility
Craig Stull, Phil Myers & David Meerman Scott
Creator
Contributor
Subject
Genre
Language
eng
Summary
If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they make those needs clear. An easy-to-follow six-step process developed over the past 15 years can help you address unsolved problems, recognize buyer personas, quantify impact and create breakthrough experiences. Stop wasting time by guessing what your market needs and start understanding consumer desire
Member of
Accompanying matter
technical information on music
Cataloging source
Midwest
http://bibfra.me/vocab/lite/collectionName
hoopla (Digital media service)
http://library.link/vocab/creatorName
Stull, Craig
Form of composition
not applicable
Format of music
not applicable
Literary text for sound recordings
other
PerformerNote
Read by Sean Pratt
http://library.link/vocab/relatedWorkOrContributorName
  • Myers, Phil
  • Scott, David Meerman
  • Pratt, Sean
http://library.link/vocab/subjectName
  • Success in business
  • Creative ability in business
Target audience
adult
Transposition and arrangement
not applicable
Label
Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs, Craig Stull, Phil Myers & David Meerman Scott
Link
Instantiates
Publication
Antecedent source
unknown
Capture and storage technique
digital storage
Carrier category
other
Carrier category code
  • sz
Carrier MARC source
rdacarrier.
Color
not applicable
Configuration of playback channels
unknown
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent.
Control code
MWT11258777
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 online resource (1 audio file (6hr., 30 min.))
File format
unknown
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Groove width / pitch
not applicable
Isbn
9781596592575
Isbn Type
(sound recording : hoopla Audio Book)
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Media category
audio
Media MARC source
rdamedia.
Media type code
  • s
Other physical details
digital.
Publisher number
MWT11258777
Quality assurance targets
unknown
Reformatting quality
access
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
Stock number
11258777
System details
Mode of access: World Wide Web
Tape configuration
not applicable
Tape width
not applicable
Label
Tuned in : uncover the extraordinary opportunities that lead to business breakthroughs, Craig Stull, Phil Myers & David Meerman Scott
Link
Publication
Antecedent source
unknown
Capture and storage technique
digital storage
Carrier category
other
Carrier category code
  • sz
Carrier MARC source
rdacarrier.
Color
not applicable
Configuration of playback channels
unknown
Content category
spoken word
Content type code
  • spw
Content type MARC source
rdacontent.
Control code
MWT11258777
Dimensions
  • not applicable
  • unknown
Edition
Unabridged.
Extent
1 online resource (1 audio file (6hr., 30 min.))
File format
unknown
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Groove width / pitch
not applicable
Isbn
9781596592575
Isbn Type
(sound recording : hoopla Audio Book)
Kind of cutting
not applicable
Kind of disc cylinder or tape
not applicable
Kind of material
unknown
Level of compression
unknown
Media category
audio
Media MARC source
rdamedia.
Media type code
  • s
Other physical details
digital.
Publisher number
MWT11258777
Quality assurance targets
unknown
Reformatting quality
access
Sound
sound
Special playback characteristics
digital recording
Specific material designation
  • other
  • remote
Speed
other
Stock number
11258777
System details
Mode of access: World Wide Web
Tape configuration
not applicable
Tape width
not applicable

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