Coverart for item
The Resource Beyond the core : expand your market without abandoning your roots

Beyond the core : expand your market without abandoning your roots

Label
Beyond the core : expand your market without abandoning your roots
Title
Beyond the core
Title remainder
expand your market without abandoning your roots
Creator
Subject
Genre
Language
eng
Summary
All companies must grow to survive--but only one in five growth strategies succeeds. In Profit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving full potential in the core business. But what happens when your core business provides insufficient new growth or even hits the wall? In Beyond the Core, Zook outlines an expansion strategy based on putting together combinations of adjacency moves into areas away from, but related to, the core business, such as new product lines or new channels of distribution. These sequences of moves carry less risk than diversification, yet they can create enormous competitive advantage, because they stem directly from what the company already knows and does best. Based on extensive research on the growth patterns of thousands of companies worldwide, including CEO interviews with 25 top performers in adjacency growth, Beyond the Core 1) identifies the adjacency pattern that most dramatically increases the odds of success: "relentless repeatability;" 2) offers a systematic approach for choosing among a range of possible adjacency moves; and 3) shows how to time adjacency moves during a variety of typical business situations. Beyond the Core shows how to find and leverage the best avenues for growth--without damaging the heart of the firm
Member of
Cataloging source
Midwest
http://bibfra.me/vocab/lite/collectionName
hoopla (Digital media service)
http://library.link/vocab/creatorDate
1951-
http://library.link/vocab/creatorName
Zook, Chris
Dewey number
658.4 06
Index
no index present
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • Corporations
  • Strategic planning
  • Corporate profits
  • Industrial management
Target audience
adult
Label
Beyond the core : expand your market without abandoning your roots
Link
Instantiates
Publication
Distribution
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier.
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Control code
MWT12438733
Dimensions
unknown
Extent
1 online resource.
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781422163269
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia.
Media type code
  • c
Publisher number
MWT12438733
Specific material designation
remote
Stock number
12438733
System details
Mode of access: World Wide Web
Label
Beyond the core : expand your market without abandoning your roots
Link
Publication
Distribution
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier.
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Control code
MWT12438733
Dimensions
unknown
Extent
1 online resource.
Form of item
  • online
  • electronic
Governing access note
Digital content provided by hoopla
Isbn
9781422163269
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia.
Media type code
  • c
Publisher number
MWT12438733
Specific material designation
remote
Stock number
12438733
System details
Mode of access: World Wide Web

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